So, um--this is HI-larious and dead on. I'm especially a fan of "We may be vanilla but our labs are chocolate." But this:
West Coast
Is the start of a a rumble. I love that they shot part of it outside Fred Segal. I wonder if we can expect a Midwest response from Chicago. "Straight out of Naperville", anyone? *I owe Sabin total credit for this. I bow to his YouTube skillz. UPDATE: Actually, the whole thing is an ad campaign for Smirnoff. I fell for viral marketing.